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APPLICATION GUIDE / ENTRY 002

Good data quality starts with a better question

Design a data-quality pilot around the decision and the cost of getting it wrong.

01 / THE FOUNDATION

The principles you start with.

A guide that people and AI tools can read directly. Share this page’s link or download the source guide below.

Source by Elijah Joshua Pryor

Based on an editorial preview awaiting the author’s review. Examples are hypothetical.

01

Define quality in relation to a specific use and decision, rather than an abstract score.

02

Follow a problem back to where data is captured; give the people there useful feedback.

03

Assign an owner to each issue and use evidence to decide whether the intervention worked.

Read the approach and working outputs

Suggested approach

  1. Choose one data product and describe the decision, users and consequences of an error.
  2. Trace a representative issue to its source and agree a test, an owner and a correction route.
  3. Measure a baseline, test the correction and review its effect with the people using the data.

Working outputs

  • A quality question tied to a decision
  • An issue-to-owner feedback loop
  • A measurement plan with proposed acceptance criteria
02 / MAKE IT YOURS

Your context. A more useful starting point.

Add your context, then take the brief to your AI assistant to create a plan and presentation.

Planning context

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